DELIVERING AGILE
CONSUMER INSIGHTS

INTRODUCTION

Focus Insights is a dynamic Market Research and Consumer Insights Agency partnering with Food & Beverage, Hardware, Automotive and Consumer Goods industries across the globe.

Focus Insights is on a mission to democratise data by providing clients with shopper and consumer research and insights in days and at a fraction of the cost of traditional agencies.

Focus Insights is able to reach 64,000,000 consumers across 94 countries and deploy research in local languages.

USAGE & ATTITUDES

Identify the insights and linkages amongst shoppers, consumers, usage behaviours, occasions and opinions for your brand.

USAGE & ATTITUDES

BRAND TRACKING

Measure changes in your brand perception and brand health metrics over time compared to your competitors.

BRAND TRACKING

CHANNEL
EXPLORATION

Determine whether your product or service can stretch into new sales channels.

CHANNEL EXPLORATION

CONCEPT TESTING

Assess the market viability of a new idea prior to incurring the expense of actually developing it.

CONCEPT TESTING

MARKET VALIDATION

Understand the competitive landscape and purchase intent for your product or service in new global markets.

MARKET VALIDATION

LAUNCH ANALYSIS

Understand how well your new product or service is being accepted by end-users

LAUNCH ANALYSIS

GLOBAL REACH

Focus Insights is a trusted research partner for SME’s and Large Muliti National from all corners of the globe.

Focus Insights can access 64,000,000 consumers across 94 countries with the ability to deploy research in local languages.

Focus Insights can assist clients with both their local research requirements as well their multi-market and global research and insights requirements.

CLIENTS

TESTIMONIALS