by Teri Lester | May 13, 2024 | Focus On
As we approach the 2024 halfway point, it’s time to take stock of those New Year’s resolutions that were so enthusiastically made amidst the celebrations. For many Aussies, the promise of shedding kgs, getting fitter, establishing healthier eating habits,...
by Teri Lester | Mar 13, 2024 | Focus On
With Easter just around the corner, it’s time to dive into the delicious world of chocolate delights! According to our latest Focus On poll, Aussies are gearing up for an egg-citing (sorry about the pun) Easter celebration. The search for Chocolate Treasures...
by Teri Lester | Feb 20, 2024 | Focus On
Australia’s Love Your Pet Day is a time to celebrate our furry, feathery, and scaly companions who bring so much joy to our lives. To mark the day we conducted a Focus On poll to uncover how Australians pamper their beloved pets. From preferred food choices to...
by Teri Lester | Dec 13, 2023 | Focus On
As we head into the end of year with Christmas and the summer holidays looming, we uncover what the festive season holds for Australians. With no relief in sight from inflation which is staying at higher-than-expected levels, interest rates at the highest levels for...
by Teri Lester | Nov 20, 2023 | New Product Development
The typical new product development (NPD) process involves a series of stages and gates that a product goes through from conceptualisation to market launch. In this article we explore how conducting consumer research throughout the NPD process enables business to make...
